{"id":2683,"date":"2026-03-05T09:00:47","date_gmt":"2026-03-05T08:00:47","guid":{"rendered":"https:\/\/zentrale.pl\/?p=2683"},"modified":"2026-03-04T19:46:44","modified_gmt":"2026-03-04T18:46:44","slug":"can-advertising-kill","status":"publish","type":"post","link":"https:\/\/zentrale.pl\/en\/can-advertising-kill\/","title":{"rendered":"CAN ADVERTISING KILL?","raw":"CAN ADVERTISING KILL?"},"content":{"rendered":"<p>Getir, a platform operating in Turkey, started promoting itself with a commercial featuring singer Seda Sayan. The problem is that it lists 10-minute delivery as a benefit of the platform. This is despite the Turkish Ministry of Transport explicitly prohibiting the imposition of time pressure on delivery workers. But this isn&#8217;t really about compliance with any law. It&#8217;s simply about the platforms&#8217; reckless actions: they exert pressure because they want higher profits, even at the cost of delivering workers&#8217; lives.<\/p>\n<p>And the biggest paradox: a week after the commercial premiered in Turkey, another delivery worker died at work.<\/p>\n<p>#zentrale_bezpieczenstwo<\/p>\n","protected":false,"raw":"Getir, a platform operating in Turkey, started promoting itself with a commercial featuring singer Seda Sayan. The problem is that it lists 10-minute delivery as a benefit of the platform. This is despite the Turkish Ministry of Transport explicitly prohibiting the imposition of time pressure on delivery workers. But this isn't really about compliance with any law. It's simply about the platforms' reckless actions: they exert pressure because they want higher profits, even at the cost of delivering workers' lives.\r\n\r\nAnd the biggest paradox: a week after the commercial premiered in Turkey, another delivery worker died at work.\r\n\r\n#zentrale_bezpieczenstwo"},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":2684,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_pl_post_content":"Dzia\u0142aj\u0105ca w Turcji Platforma Getir zacze\u0142a promowa\u0107 si\u0119 spotem reklamowym z udzia\u0142em piosenkarki Sedy Sayan. K\u0142opot w tym, \u017ce jako zalet\u0119 Platformy wymienia ona dostaw\u0119 w 10 minut. I to mimo, \u017ce tureckie Ministerstwo Transportu wyra\u017anie zakazuje wywierania na osobach pracuj\u0105cych jako Dostawcy presji czasowej. Ale to naprawde nie chodzi o przestrzeganie takiego czy innego prawa. Po prostu chodzi o lekkomy\u015blne dzia\u0142anie Platform: wywieramy presj\u0119, bo chcemy wi\u0119kszych zysk\u00f3w, nawet kosztem \u017cycia Dostawc\u00f3w. \r\nNo i nawi\u0119kszy paradoks: w tydzie\u0144 po premierze reklamy w Turcji zgin\u0105\u0142 w pracy kolejny Dostawca.\r\n\r\n#zentrale_bezpieczenstwo","_pl_post_name":"czy-reklama-moze-zabijac","_pl_post_excerpt":"","_pl_post_title":"CZY REKLAMA MO\u017bE ZABIJA\u0106?","_en_post_content":"Getir, a platform operating in Turkey, started promoting itself with a commercial featuring singer Seda Sayan. The problem is that it lists 10-minute delivery as a benefit of the platform. This is despite the Turkish Ministry of Transport explicitly prohibiting the imposition of time pressure on delivery workers. But this isn't really about compliance with any law. It's simply about the platforms' reckless actions: they exert pressure because they want higher profits, even at the cost of delivering workers' lives.\r\n\r\nAnd the biggest paradox: a week after the commercial premiered in Turkey, another delivery worker died at work.\r\n\r\n#zentrale_bezpieczenstwo","_en_post_name":"can-advertising-kill","_en_post_excerpt":"","_en_post_title":"CAN ADVERTISING KILL?","_ru_post_content":"\u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 Getir, \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0449\u0430\u044f \u0432 \u0422\u0443\u0440\u0446\u0438\u0438, \u043d\u0430\u0447\u0430\u043b\u0430 \u0441\u0432\u043e\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0443\u044e \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e \u0441 \u0443\u0447\u0430\u0441\u0442\u0438\u0435\u043c \u043f\u0435\u0432\u0438\u0446\u044b \u0421\u0435\u0434\u044b \u0421\u0430\u044f\u043d. \u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u0432 \u0442\u043e\u043c, \u0447\u0442\u043e \u0432 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0443\u043a\u0430\u0437\u0430\u043d\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430 \u0437\u0430 10 \u043c\u0438\u043d\u0443\u0442. \u042d\u0442\u043e \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0442\u043e, \u0447\u0442\u043e \u041c\u0438\u043d\u0438\u0441\u0442\u0435\u0440\u0441\u0442\u0432\u043e \u0442\u0440\u0430\u043d\u0441\u043f\u043e\u0440\u0442\u0430 \u0422\u0443\u0440\u0446\u0438\u0438 \u043f\u0440\u044f\u043c\u043e \u0437\u0430\u043f\u0440\u0435\u0449\u0430\u0435\u0442 \u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c \u0434\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u043a\u0443\u0440\u044c\u0435\u0440\u043e\u0432 \u0438\u0437-\u0437\u0430 \u043d\u0435\u0445\u0432\u0430\u0442\u043a\u0438 \u0432\u0440\u0435\u043c\u0435\u043d\u0438. \u041d\u043e \u0434\u0435\u043b\u043e \u043d\u0435 \u0441\u0442\u043e\u043b\u044c\u043a\u043e \u0432 \u0441\u043e\u0431\u043b\u044e\u0434\u0435\u043d\u0438\u0438 \u0437\u0430\u043a\u043e\u043d\u0430, \u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0432 \u0431\u0435\u0437\u0440\u0430\u0441\u0441\u0443\u0434\u043d\u044b\u0445 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b: \u043e\u043d\u0438 \u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442 \u0434\u0430\u0432\u043b\u0435\u043d\u0438\u0435, \u043f\u043e\u0442\u043e\u043c\u0443 \u0447\u0442\u043e \u0445\u043e\u0442\u044f\u0442 \u0431\u043e\u043b\u044c\u0448\u0435\u0439 \u043f\u0440\u0438\u0431\u044b\u043b\u0438, \u0434\u0430\u0436\u0435 \u0446\u0435\u043d\u043e\u0439 \u0436\u0438\u0437\u043d\u0435\u0439 \u043a\u0443\u0440\u044c\u0435\u0440\u043e\u0432.\r\n\r\n\u0418 \u0441\u0430\u043c\u044b\u0439 \u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u043f\u0430\u0440\u0430\u0434\u043e\u043a\u0441: \u0447\u0435\u0440\u0435\u0437 \u043d\u0435\u0434\u0435\u043b\u044e \u043f\u043e\u0441\u043b\u0435 \u043f\u0440\u0435\u043c\u044c\u0435\u0440\u044b \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0422\u0443\u0440\u0446\u0438\u0438 \u0435\u0449\u0435 \u043e\u0434\u0438\u043d \u043a\u0443\u0440\u044c\u0435\u0440 \u043f\u043e\u0433\u0438\u0431 \u043d\u0430 \u0440\u0430\u0431\u043e\u0447\u0435\u043c \u043c\u0435\u0441\u0442\u0435.\r\n\r\n#zentrale_bezpieczenstwo","_ru_post_name":"%d0%bc%d0%be%d0%b6%d0%b5%d1%82-%d0%bb%d0%b8-%d1%80%d0%b5%d0%ba%d0%bb%d0%b0%d0%bc%d0%b0-%d1%83%d0%b1%d0%b8%d1%82%d1%8c","_ru_post_excerpt":"","_ru_post_title":"\u041c\u041e\u0416\u0415\u0422 \u041b\u0418 \u0420\u0415\u041a\u041b\u0410\u041c\u0410 \u0423\u0411\u0418\u0422\u042c?","edit_language":"en","footnotes":""},"categories":[1,44],"tags":[37],"class_list":["post-2683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-bezpieczenstwo","tag-bezpieczenstwo"],"_links":{"self":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts\/2683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/comments?post=2683"}],"version-history":[{"count":1,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts\/2683\/revisions"}],"predecessor-version":[{"id":2685,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts\/2683\/revisions\/2685"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/media\/2684"}],"wp:attachment":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/media?parent=2683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/categories?post=2683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/tags?post=2683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}