{"id":2522,"date":"2026-01-05T09:00:22","date_gmt":"2026-01-05T08:00:22","guid":{"rendered":"https:\/\/zentrale.pl\/?p=2522"},"modified":"2026-01-28T19:42:59","modified_gmt":"2026-01-28T18:42:59","slug":"platform-strategies-for-strikes","status":"publish","type":"post","link":"https:\/\/zentrale.pl\/en\/platform-strategies-for-strikes\/","title":{"rendered":"PLATFORM STRATEGIES FOR STRIKES","raw":"PLATFORM STRATEGIES FOR STRIKES"},"content":{"rendered":"<p>We regularly report on new strikes undertaken by individuals working as Suppliers for Platforms. For example, last Friday, we reported on a strike in India involving over 170,000 people (<a href=\"https:\/\/zentrale.pl\/en\/strajki-w-indiach\/\">here<\/a>).<\/p>\n<p>Successful strikes pose a huge challenge for Platforms. However, they are prepared for them and know how to respond. In these actions, they don&#8217;t limit themselves to firing strikers; they also attempt to hijack the narrative. Here are some of the PR activities they are undertaking to deflect attention from the strikers&#8217; demands:<\/p>\n<p><strong>1. The &#8220;Record Results&#8221; Narrative<\/strong><br \/>\nInstead of directly addressing the strikers&#8217; demands, Platforms are focusing on publishing data on social media (especially on X) about &#8220;historic order peaks.&#8221;<br \/>\n<em>Goal:<\/em> To demonstrate that the strike hasn&#8217;t affected orders and that customers are satisfied. <em>Example:<\/em> During the strike in India, CEOs posted live photos of order counters, emphasizing that thousands of meals were delivered every second.<\/p>\n<p><strong>2. Creating an Image of &#8220;Partnership,&#8221; Not &#8220;Employment&#8221;<\/strong><br \/>\nIn official statements, management consistently avoided the word &#8220;employee,&#8221; using terms like Partner or even the naive &#8220;Gig Stars&#8221; (referring to the Gig Economy).<br \/>\n<em>Message:<\/em> Platforms emphasized the &#8220;flexibility&#8221; and &#8220;freedom of choice&#8221; they offered to suppliers, suggesting that the strikers were merely a small group of people who &#8220;did not understand the benefits of the gig economy.&#8221;<\/p>\n<p><strong>3. &#8220;Everyday Heroes&#8221; Campaigns<\/strong><br \/>\nDuring the protests, more human-interest stories appeared in traditional and social media. These featured stories of specific suppliers who, thanks to their work on the app, funded their children&#8217;s education or bought a house.<br \/>\n<em>Goal: <\/em>Softening the corporate image and portraying the platform as a tool for social advancement, which was intended to neutralize accusations of low wages.<\/p>\n<p><strong>4. Public Declarations of Safety<\/strong><br \/>\nIn response to criticism of the &#8220;10-Minute Model&#8221; (during the recent strike in India), platforms began massively promoting their AI systems, which supposedly &#8220;optimize routes without the need for fast driving.&#8221;<br \/>\n<em>Action:<\/em> Press conferences were held to showcase new in-app features, such as the &#8220;SOS button&#8221; and automatic accident insurance, to demonstrate that courier well-being was a priority.<\/p>\n<p><strong>5. &#8220;Targeted PR&#8221; Aimed at the Middle Class<\/strong><br \/>\nManagement effectively managed consumer sentiment. When deliveries were delayed due to the strike, the platforms sent notifications: &#8220;We apologize for the delay, our partners are ensuring the highest quality of your order.&#8221;<br \/>\n<em>Result:<\/em> Shifting responsibility for &#8220;difficult operating conditions&#8221; while simultaneously building customer loyalty by offering discount coupons for patience.<\/p>\n","protected":false,"raw":"We regularly report on new strikes undertaken by individuals working as Suppliers for Platforms. For example, last Friday, we reported on a strike in India involving over 170,000 people (<a href=\"https:\/\/zentrale.pl\/en\/strajki-w-indiach\/\">here<\/a>).\r\n\r\nSuccessful strikes pose a huge challenge for Platforms. However, they are prepared for them and know how to respond. In these actions, they don't limit themselves to firing strikers; they also attempt to hijack the narrative. Here are some of the PR activities they are undertaking to deflect attention from the strikers' demands:\r\n\r\n<strong>1. The \"Record Results\" Narrative<\/strong>\r\nInstead of directly addressing the strikers' demands, Platforms are focusing on publishing data on social media (especially on X) about \"historic order peaks.\"\r\n<em>Goal:<\/em> To demonstrate that the strike hasn't affected orders and that customers are satisfied. <em>Example:<\/em> During the strike in India, CEOs posted live photos of order counters, emphasizing that thousands of meals were delivered every second.\r\n\r\n<strong>2. Creating an Image of \"Partnership,\" Not \"Employment\"<\/strong>\r\nIn official statements, management consistently avoided the word \"employee,\" using terms like Partner or even the naive \"Gig Stars\" (referring to the Gig Economy).\r\n<em>Message:<\/em> Platforms emphasized the \"flexibility\" and \"freedom of choice\" they offered to suppliers, suggesting that the strikers were merely a small group of people who \"did not understand the benefits of the gig economy.\"\r\n\r\n<strong>3. \"Everyday Heroes\" Campaigns<\/strong>\r\nDuring the protests, more human-interest stories appeared in traditional and social media. These featured stories of specific suppliers who, thanks to their work on the app, funded their children's education or bought a house. \r\n<em>Goal: <\/em>Softening the corporate image and portraying the platform as a tool for social advancement, which was intended to neutralize accusations of low wages.\r\n\r\n<strong>4. Public Declarations of Safety<\/strong>\r\nIn response to criticism of the \"10-Minute Model\" (during the recent strike in India), platforms began massively promoting their AI systems, which supposedly \"optimize routes without the need for fast driving.\"\r\n<em>Action:<\/em> Press conferences were held to showcase new in-app features, such as the \"SOS button\" and automatic accident insurance, to demonstrate that courier well-being was a priority.\r\n\r\n<strong>5. \"Targeted PR\" Aimed at the Middle Class<\/strong>\r\nManagement effectively managed consumer sentiment. When deliveries were delayed due to the strike, the platforms sent notifications: \"We apologize for the delay, our partners are ensuring the highest quality of your order.\"\r\n<em>Result:<\/em> Shifting responsibility for \"difficult operating conditions\" while simultaneously building customer loyalty by offering discount coupons for patience."},"excerpt":{"rendered":"","protected":false,"raw":""},"author":1,"featured_media":2523,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_pl_post_content":"Regularnie informujemy o kolejnych strajkach podejmowanych przez osoby pracuj\u0105ce jako Dostawcy dla Platform. Jak cho\u0107by w ostatni pi\u0105tek, gdy informowali\u015bmy o strajku w Indiach, w kt\u00f3rym wzie\u0142o udzia\u0142 ponad 170 tysi\u0119cy os\u00f3b (<a href=\"https:\/\/zentrale.pl\/strajki-w-indiach\/\">tutaj<\/a>).\r\n\r\nUdane akcje strajkowe s\u0105 ogromnym wyzywaniem dla Platform. Jednak s\u0105 one do nich przygotowane, i wiedz\u0105 jak na nie reagowa\u0107. W tych dzia\u0142aniach nie ograniczaj\u0105 si\u0119 tylko do zwalniania z pracy strajkuj\u0105cych, pr\u00f3buj\u0105 te\u017c przej\u0105\u0107 narracje. Oto kilka z dzia\u0142a\u0144 PR jakie podejmuj\u0105, aby odwr\u00f3ci\u0107 uwag\u0119 od postulat\u00f3w strajkuj\u0105cych:\r\n\r\n<strong>1. Narracja \u201eRekordowych Wynik\u00f3w\u201d<\/strong>\r\nZamiast odnosi\u0107 si\u0119 bezpo\u015brednio do postulat\u00f3w strajkuj\u0105cych, Platformy skupiaj\u0105 si\u0119 na publikowaniu w mediach spo\u0142eczno\u015bciowych (szczeg\u00f3lnie na X) danych o \u201ehistorycznych szczytach zam\u00f3wie\u0144\u201d.\r\n<em>Cel:<\/em> Pokazanie, \u017ce strajk nie wp\u0142yn\u0105\u0142 na zam\u00f3wienia, a klienci s\u0105 zadowoleni.\r\n<em>Przyk\u0142ad:<\/em> W trakcie strajku w Indiach dyrektorzy generalni (CEO) publikowali zdj\u0119cia licznik\u00f3w zam\u00f3wie\u0144 na \u017cywo, podkre\u015blaj\u0105c, \u017ce ka\u017cda sekunda to tysi\u0105ce dostarczonych posi\u0142k\u00f3w.\r\n\r\n<strong>2. Kreowanie wizerunku \u201ePartnerstwa\u201d, a nie \u201eZatrudnienia\u201d<\/strong>\r\nW oficjalnych o\u015bwiadczeniach zarz\u0105dy konsekwentnie unikaj\u0105 s\u0142owa \u201epracownik\u201d, u\u017cywaj\u0105c termin\u00f3w takich jak Partner lub nawet naiwne \u201eGig Stars\u201d (nawi\u0105zuj\u0105c do GigEconomy)\r\n<em>Komunikat:<\/em> Platformy podkre\u015bla\u0142y \u201eelastyczno\u015b\u0107\u201d i \u201ewolno\u015b\u0107 wyboru\u201d, jak\u0105 daj\u0105 dostawcom, sugeruj\u0105c, \u017ce strajkuj\u0105cy to jedynie niewielka grupa os\u00f3b, kt\u00f3ra \u201enie rozumie zalet modelu gig-economy\u201d.\r\n\r\n<strong>3. Kampanie o \u201eBohaterach Codzienno\u015bci\u201d<\/strong>\r\nW okresie protest\u00f3w w mediach tradycyjnych i spo\u0142eczno\u015bciowych pojawi\u0142o si\u0119 wi\u0119cej materia\u0142\u00f3w typu human-interest stories. Pokazywa\u0142y one historie konkretnych Dostawc\u00f3w, kt\u00f3rzy dzi\u0119ki pracy w aplikacji sfinansowali edukacj\u0119 dzieci lub kupili dom.\r\n<em>Cel:<\/em> Zmi\u0119kczenie wizerunku korporacji i pokazanie Platformy jako narz\u0119dzia awansu spo\u0142ecznego, co mia\u0142o neutralizowa\u0107 oskar\u017cenia o niskie p\u0142ace.\r\n\r\n<strong>4. Publiczne deklaracje dotycz\u0105ce bezpiecze\u0144stwa<\/strong>\r\nW odpowiedzi na krytyk\u0119 \u201emodelu 10-minutowego\u201d (w trakcie ostatniego strajku w Indiach), Platformy zacz\u0119\u0142y masowo promowa\u0107 swoje systemy AI, kt\u00f3re rzekomo \u201eoptymalizuj\u0105 tras\u0119 bez konieczno\u015bci szybkiej jazdy\u201d.\r\n<em>Dzia\u0142anie:<\/em> Organizowano konferencje prasowe, na kt\u00f3rych prezentowano nowe funkcje w aplikacji, takie jak \u201eprzycisk SOS\u201d czy automatyczne ubezpieczenie od wypadk\u00f3w, aby pokaza\u0107, \u017ce dobro kuriera jest priorytetem.\r\n\r\n<strong>5. \u201eTargetowany PR\u201d skierowany do klasy \u015bredniej<\/strong>\r\nZarz\u0105dy sprawnie zarz\u0105dza\u0142y nastrojami konsument\u00f3w. Gdy dostawy si\u0119 op\u00f3\u017ania\u0142y z powodu strajku, platformy wysy\u0142a\u0142y powiadomienia: \u201ePrzepraszamy za op\u00f3\u017anienie, nasi partnerzy dbaj\u0105 o najwy\u017csz\u0105 jako\u015b\u0107 Twojego zam\u00f3wienia\u201d.\r\n<em>Efekt:<\/em> Przerzucenie odpowiedzialno\u015bci na \u201etrudne warunki operacyjne\u201d przy jednoczesnym budowaniu lojalno\u015bci klienta poprzez oferowanie kupon\u00f3w zni\u017ckowych za cierpliwo\u015b\u0107.\r\n\r\n","_pl_post_name":"strategie-platform-wobec-strajkow","_pl_post_excerpt":"","_pl_post_title":"STRATEGIE PLATFORM WOBEC STRAJK\u00d3W","_en_post_content":"We regularly report on new strikes undertaken by individuals working as Suppliers for Platforms. For example, last Friday, we reported on a strike in India involving over 170,000 people (<a href=\"https:\/\/zentrale.pl\/en\/strajki-w-indiach\/\">here<\/a>).\r\n\r\nSuccessful strikes pose a huge challenge for Platforms. However, they are prepared for them and know how to respond. In these actions, they don't limit themselves to firing strikers; they also attempt to hijack the narrative. Here are some of the PR activities they are undertaking to deflect attention from the strikers' demands:\r\n\r\n<strong>1. The \"Record Results\" Narrative<\/strong>\r\nInstead of directly addressing the strikers' demands, Platforms are focusing on publishing data on social media (especially on X) about \"historic order peaks.\"\r\n<em>Goal:<\/em> To demonstrate that the strike hasn't affected orders and that customers are satisfied. <em>Example:<\/em> During the strike in India, CEOs posted live photos of order counters, emphasizing that thousands of meals were delivered every second.\r\n\r\n<strong>2. Creating an Image of \"Partnership,\" Not \"Employment\"<\/strong>\r\nIn official statements, management consistently avoided the word \"employee,\" using terms like Partner or even the naive \"Gig Stars\" (referring to the Gig Economy).\r\n<em>Message:<\/em> Platforms emphasized the \"flexibility\" and \"freedom of choice\" they offered to suppliers, suggesting that the strikers were merely a small group of people who \"did not understand the benefits of the gig economy.\"\r\n\r\n<strong>3. \"Everyday Heroes\" Campaigns<\/strong>\r\nDuring the protests, more human-interest stories appeared in traditional and social media. These featured stories of specific suppliers who, thanks to their work on the app, funded their children's education or bought a house. \r\n<em>Goal: <\/em>Softening the corporate image and portraying the platform as a tool for social advancement, which was intended to neutralize accusations of low wages.\r\n\r\n<strong>4. Public Declarations of Safety<\/strong>\r\nIn response to criticism of the \"10-Minute Model\" (during the recent strike in India), platforms began massively promoting their AI systems, which supposedly \"optimize routes without the need for fast driving.\"\r\n<em>Action:<\/em> Press conferences were held to showcase new in-app features, such as the \"SOS button\" and automatic accident insurance, to demonstrate that courier well-being was a priority.\r\n\r\n<strong>5. \"Targeted PR\" Aimed at the Middle Class<\/strong>\r\nManagement effectively managed consumer sentiment. When deliveries were delayed due to the strike, the platforms sent notifications: \"We apologize for the delay, our partners are ensuring the highest quality of your order.\"\r\n<em>Result:<\/em> Shifting responsibility for \"difficult operating conditions\" while simultaneously building customer loyalty by offering discount coupons for patience.","_en_post_name":"platform-strategies-for-strikes","_en_post_excerpt":"","_en_post_title":"PLATFORM STRATEGIES FOR STRIKES","_ru_post_content":"\u041c\u044b \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u043e \u0441\u043e\u043e\u0431\u0449\u0430\u0435\u043c \u043e \u043d\u043e\u0432\u044b\u0445 \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0430\u0445, \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u043c\u044b\u0445 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u0430\u043c\u0438, \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0449\u0438\u043c\u0438 \u0432 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u043e\u0432 \u0434\u043b\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0432 \u043f\u0440\u043e\u0448\u043b\u0443\u044e \u043f\u044f\u0442\u043d\u0438\u0446\u0443 \u043c\u044b \u0441\u043e\u043e\u0431\u0449\u0430\u043b\u0438 \u043e \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0435 \u0432 \u0418\u043d\u0434\u0438\u0438, \u0432 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u0443\u0447\u0430\u0441\u0442\u0432\u043e\u0432\u0430\u043b\u043e \u0431\u043e\u043b\u0435\u0435 170 000 \u0447\u0435\u043b\u043e\u0432\u0435\u043a (<a href=\"https:\/\/zentrale.pl\/ru\/strajki-w-indiach\/\">\u0437\u0434\u0435\u0441\u044c<\/a>).\r\n\r\n\u0423\u0441\u043f\u0435\u0448\u043d\u044b\u0435 \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0438 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442 \u0441\u043e\u0431\u043e\u0439 \u043e\u0433\u0440\u043e\u043c\u043d\u0443\u044e \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0443 \u0434\u043b\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c. \u041e\u0434\u043d\u0430\u043a\u043e \u043e\u043d\u0438 \u043a \u043d\u0438\u043c \u0433\u043e\u0442\u043e\u0432\u044b \u0438 \u0437\u043d\u0430\u044e\u0442, \u043a\u0430\u043a \u0440\u0435\u0430\u0433\u0438\u0440\u043e\u0432\u0430\u0442\u044c. \u0412 \u044d\u0442\u0438\u0445 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f\u0445 \u043e\u043d\u0438 \u043d\u0435 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u0443\u0432\u043e\u043b\u044c\u043d\u0435\u043d\u0438\u0435\u043c \u0431\u0430\u0441\u0442\u0443\u044e\u0449\u0438\u0445; \u043e\u043d\u0438 \u0442\u0430\u043a\u0436\u0435 \u043f\u044b\u0442\u0430\u044e\u0442\u0441\u044f \u043f\u0435\u0440\u0435\u0445\u0432\u0430\u0442\u0438\u0442\u044c \u0438\u043d\u0438\u0446\u0438\u0430\u0442\u0438\u0432\u0443. \u0412\u043e\u0442 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0438\u0437 PR-\u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043d\u0438 \u043f\u0440\u043e\u0432\u043e\u0434\u044f\u0442, \u0447\u0442\u043e\u0431\u044b \u043e\u0442\u0432\u043b\u0435\u0447\u044c \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u043e\u0442 \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u0439 \u0431\u0430\u0441\u0442\u0443\u044e\u0449\u0438\u0445:\r\n\r\n<strong>1. \u041d\u0430\u0440\u0440\u0430\u0442\u0438\u0432 \u00ab\u0420\u0435\u043a\u043e\u0440\u0434\u043d\u044b\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b\u00bb<\/strong>\r\n\u0412\u043c\u0435\u0441\u0442\u043e \u0442\u043e\u0433\u043e \u0447\u0442\u043e\u0431\u044b \u043d\u0430\u043f\u0440\u044f\u043c\u0443\u044e \u043e\u0442\u0432\u0435\u0447\u0430\u0442\u044c \u043d\u0430 \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f \u0431\u0430\u0441\u0442\u0443\u044e\u0449\u0438\u0445, \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0441\u043e\u0441\u0440\u0435\u0434\u043e\u0442\u0430\u0447\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u043d\u0430 \u043f\u0443\u0431\u043b\u0438\u043a\u0430\u0446\u0438\u0438 \u0434\u0430\u043d\u043d\u044b\u0445 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445 (\u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u043d\u0430 X) \u043e \u00ab\u0438\u0441\u0442\u043e\u0440\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043f\u0438\u043a\u0430\u0445 \u0437\u0430\u043a\u0430\u0437\u043e\u0432\u00bb.\r\n<em>\u0426\u0435\u043b\u044c:<\/em> \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u0442\u044c, \u0447\u0442\u043e \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0430 \u043d\u0435 \u043f\u043e\u0432\u043b\u0438\u044f\u043b\u0430 \u043d\u0430 \u0437\u0430\u043a\u0430\u0437\u044b \u0438 \u0447\u0442\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u044b \u0434\u043e\u0432\u043e\u043b\u044c\u043d\u044b. \r\n<em>\u041f\u0440\u0438\u043c\u0435\u0440:<\/em> \u0432\u043e \u0432\u0440\u0435\u043c\u044f \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0438 \u0432 \u0418\u043d\u0434\u0438\u0438 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0438 \u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0438 \u0444\u043e\u0442\u043e\u0433\u0440\u0430\u0444\u0438\u0438 \u043a\u0430\u0441\u0441 \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438, \u043f\u043e\u0434\u0447\u0435\u0440\u043a\u0438\u0432\u0430\u044f, \u0447\u0442\u043e \u043a\u0430\u0436\u0434\u0443\u044e \u0441\u0435\u043a\u0443\u043d\u0434\u0443 \u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b\u0438\u0441\u044c \u0442\u044b\u0441\u044f\u0447\u0438 \u0431\u043b\u044e\u0434. \r\n\r\n<strong>2. \u0421\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u043e\u0431\u0440\u0430\u0437\u0430 \u00ab\u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u0442\u0432\u0430\u00bb, \u0430 \u043d\u0435 \u00ab\u0440\u0430\u0431\u043e\u0442\u043e\u0434\u0430\u0442\u0435\u043b\u044f\u00bb<\/strong>\r\n\u0412 \u043e\u0444\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0437\u0430\u044f\u0432\u043b\u0435\u043d\u0438\u044f\u0445 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u0438\u0437\u0431\u0435\u0433\u0430\u043b\u043e \u0441\u043b\u043e\u0432\u0430 \u00ab\u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u00bb, \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044f \u0442\u0430\u043a\u0438\u0435 \u0442\u0435\u0440\u043c\u0438\u043d\u044b, \u043a\u0430\u043a \u00ab\u043f\u0430\u0440\u0442\u043d\u0435\u0440\u00bb \u0438\u043b\u0438 \u0434\u0430\u0436\u0435 \u043d\u0430\u0438\u0432\u043d\u044b\u0435 \u00ab\u0437\u0432\u0435\u0437\u0434\u044b \u0444\u0440\u0438\u043b\u0430\u043d\u0441\u0430\u00bb (\u0438\u043c\u0435\u044f \u0432 \u0432\u0438\u0434\u0443 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0443 \u0444\u0440\u0438\u043b\u0430\u043d\u0441\u0430).\r\n<em>\u041f\u043e\u0441\u043b\u0430\u043d\u0438\u0435:<\/em> \u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u043f\u043e\u0434\u0447\u0435\u0440\u043a\u0438\u0432\u0430\u043b\u0438 \u00ab\u0433\u0438\u0431\u043a\u043e\u0441\u0442\u044c\u00bb \u0438 \u00ab\u0441\u0432\u043e\u0431\u043e\u0434\u0443 \u0432\u044b\u0431\u043e\u0440\u0430\u00bb, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043d\u0438 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u043b\u0438 \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u0430\u043c, \u043f\u0440\u0435\u0434\u043f\u043e\u043b\u0430\u0433\u0430\u044f, \u0447\u0442\u043e \u0431\u0430\u0441\u0442\u0443\u044e\u0449\u0438\u0435 \u0431\u044b\u043b\u0438 \u043b\u0438\u0448\u044c \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u0433\u0440\u0443\u043f\u043f\u043e\u0439 \u043b\u044e\u0434\u0435\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u00ab\u043d\u0435 \u043f\u043e\u043d\u0438\u043c\u0430\u043b\u0438 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432 \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0438 \u0444\u0440\u0438\u043b\u0430\u043d\u0441\u0430\u00bb.\r\n\r\n<strong>3. \u041a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u00ab\u0413\u0435\u0440\u043e\u0438 \u043f\u043e\u0432\u0441\u0435\u0434\u043d\u0435\u0432\u043d\u043e\u0441\u0442\u0438\u00bb<\/strong>\r\n\u0412\u043e \u0432\u0440\u0435\u043c\u044f \u043f\u0440\u043e\u0442\u0435\u0441\u0442\u043e\u0432 \u0432 \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u044b\u0445 \u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445 \u043f\u043e\u044f\u0432\u0438\u043b\u043e\u0441\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u0438\u0441\u0442\u043e\u0440\u0438\u0439, \u0437\u0430\u0442\u0440\u0430\u0433\u0438\u0432\u0430\u044e\u0449\u0438\u0445 \u0447\u0435\u043b\u043e\u0432\u0435\u0447\u0435\u0441\u043a\u0438\u0435 \u0441\u0443\u0434\u044c\u0431\u044b. \u0412 \u043d\u0438\u0445 \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u043b\u043e\u0441\u044c \u043e \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u044b\u0445 \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u0430\u0445, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0441\u0432\u043e\u0435\u0439 \u0440\u0430\u0431\u043e\u0442\u0435 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438 \u0441\u043c\u043e\u0433\u043b\u0438 \u043e\u043f\u043b\u0430\u0442\u0438\u0442\u044c \u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0441\u0432\u043e\u0438\u0445 \u0434\u0435\u0442\u0435\u0439 \u0438\u043b\u0438 \u043a\u0443\u043f\u0438\u0442\u044c \u0434\u043e\u043c. \r\n<em>\u0426\u0435\u043b\u044c:<\/em> \u0421\u043c\u044f\u0433\u0447\u0435\u043d\u0438\u0435 \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u0438\u043c\u0438\u0434\u0436\u0430 \u0438 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u043a\u0430\u043a \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0433\u0440\u0435\u0441\u0441\u0430, \u0447\u0442\u043e \u0434\u043e\u043b\u0436\u043d\u043e \u0431\u044b\u043b\u043e \u043d\u0435\u0439\u0442\u0440\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u0442\u044c \u043e\u0431\u0432\u0438\u043d\u0435\u043d\u0438\u044f \u0432 \u043d\u0438\u0437\u043a\u043e\u0439 \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u043d\u043e\u0439 \u043f\u043b\u0430\u0442\u0435.\r\n\r\n<strong>4. \u041f\u0443\u0431\u043b\u0438\u0447\u043d\u044b\u0435 \u0437\u0430\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u043e \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e\u0441\u0442\u0438<\/strong>\r\n\u0412 \u043e\u0442\u0432\u0435\u0442 \u043d\u0430 \u043a\u0440\u0438\u0442\u0438\u043a\u0443 \u00ab10-\u043c\u0438\u043d\u0443\u0442\u043d\u043e\u0439 \u043c\u043e\u0434\u0435\u043b\u0438\u00bb (\u0432\u043e \u0432\u0440\u0435\u043c\u044f \u043d\u0435\u0434\u0430\u0432\u043d\u0435\u0439 \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0438 \u0432 \u0418\u043d\u0434\u0438\u0438) \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u043d\u0430\u0447\u0430\u043b\u0438 \u043c\u0430\u0441\u0441\u043e\u0432\u043e \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0442\u044c \u0441\u0432\u043e\u0438 \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u044f\u043a\u043e\u0431\u044b \u00ab\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u0443\u044e\u0442 \u043c\u0430\u0440\u0448\u0440\u0443\u0442\u044b \u0431\u0435\u0437 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u0441\u0442\u0438 \u0431\u044b\u0441\u0442\u0440\u043e\u0439 \u0435\u0437\u0434\u044b\u00bb.\r\n<em>\u0414\u0435\u0439\u0441\u0442\u0432\u0438\u044f:<\/em> \u0411\u044b\u043b\u0438 \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u044b \u043f\u0440\u0435\u0441\u0441-\u043a\u043e\u043d\u0444\u0435\u0440\u0435\u043d\u0446\u0438\u0438 \u0434\u043b\u044f \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0430\u0446\u0438\u0438 \u043d\u043e\u0432\u044b\u0445 \u0444\u0443\u043d\u043a\u0446\u0438\u0439 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f, \u0442\u0430\u043a\u0438\u0445 \u043a\u0430\u043a \u00ab\u043a\u043d\u043e\u043f\u043a\u0430 SOS\u00bb \u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0430\u043d\u0438\u0435 \u043e\u0442 \u043d\u0435\u0441\u0447\u0430\u0441\u0442\u043d\u044b\u0445 \u0441\u043b\u0443\u0447\u0430\u0435\u0432, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u044c, \u0447\u0442\u043e \u0431\u043b\u0430\u0433\u043e\u043f\u043e\u043b\u0443\u0447\u0438\u0435 \u043a\u0443\u0440\u044c\u0435\u0440\u043e\u0432 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u043e\u043c.\r\n\r\n<strong>5. \u00ab\u0426\u0435\u043b\u0435\u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u043d\u044b\u0439 PR\u00bb, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0439 \u043d\u0430 \u0441\u0440\u0435\u0434\u043d\u0438\u0439 \u043a\u043b\u0430\u0441\u0441<\/strong>\r\n\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u043b\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043d\u0438\u044f\u043c\u0438 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439. \u041a\u043e\u0433\u0434\u0430 \u0434\u043e\u0441\u0442\u0430\u0432\u043a\u0430 \u0437\u0430\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u043b\u0430\u0441\u044c \u0438\u0437-\u0437\u0430 \u0437\u0430\u0431\u0430\u0441\u0442\u043e\u0432\u043a\u0438, \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u043b\u0438 \u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f: \u00ab\u041f\u0440\u0438\u043d\u043e\u0441\u0438\u043c \u0438\u0437\u0432\u0438\u043d\u0435\u043d\u0438\u044f \u0437\u0430 \u0437\u0430\u0434\u0435\u0440\u0436\u043a\u0443, \u043d\u0430\u0448\u0438 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u044b \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u044e\u0442 \u0432\u044b\u0441\u043e\u0447\u0430\u0439\u0448\u0435\u0435 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u043e \u0432\u0430\u0448\u0435\u0433\u043e \u0437\u0430\u043a\u0430\u0437\u0430\u00bb.\r\n<em>\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442:<\/em> \u041f\u0435\u0440\u0435\u043a\u043b\u0430\u0434\u044b\u0432\u0430\u043d\u0438\u0435 \u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0437\u0430 \u00ab\u0441\u043b\u043e\u0436\u043d\u044b\u0435 \u0443\u0441\u043b\u043e\u0432\u0438\u044f \u0440\u0430\u0431\u043e\u0442\u044b\u00bb \u0438 \u043e\u0434\u043d\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e\u0435 \u0443\u043a\u0440\u0435\u043f\u043b\u0435\u043d\u0438\u0435 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043f\u0443\u0442\u0435\u043c \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043a\u0443\u043f\u043e\u043d\u043e\u0432 \u043d\u0430 \u0441\u043a\u0438\u0434\u043a\u0443 \u0437\u0430 \u0442\u0435\u0440\u043f\u0435\u043d\u0438\u0435.","_ru_post_name":"%d1%81%d1%82%d1%80%d0%b0%d1%82%d0%b5%d0%b3%d0%b8%d0%b8-%d0%bf%d0%bb%d0%b0%d1%82%d1%84%d0%be%d1%80%d0%bc-%d0%b2-%d1%83%d1%81%d0%bb%d0%be%d0%b2%d0%b8%d1%8f%d1%85-%d0%b7%d0%b0%d0%b1%d0%b0%d1%81%d1%82","_ru_post_excerpt":"","_ru_post_title":"\u0421\u0422\u0420\u0410\u0422\u0415\u0413\u0418\u0418 \u041f\u041b\u0410\u0422\u0424\u041e\u0420\u041c \u0412 \u0423\u0421\u041b\u041e\u0412\u0418\u042f\u0425 \u0417\u0410\u0411\u0410\u0421\u0422\u041e\u0412\u041e\u041a","edit_language":"en","footnotes":""},"categories":[1,47,53],"tags":[40],"class_list":["post-2522","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-protesty-w-polsce-i-na-swiecie","category-wazne","tag-protesty-w-polsce-i-na-swiecie"],"_links":{"self":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts\/2522","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/comments?post=2522"}],"version-history":[{"count":2,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts\/2522\/revisions"}],"predecessor-version":[{"id":2526,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/posts\/2522\/revisions\/2526"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/media\/2523"}],"wp:attachment":[{"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/media?parent=2522"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/categories?post=2522"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zentrale.pl\/en\/wp-json\/wp\/v2\/tags?post=2522"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}